Advertising Information
Why Most Advertisements Stink!
Question: What do you think the most important part of any ad is?
Your company name? Your telephone number? Your offer?
Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack it with a stick.
Wheres Me Pot of Gold and Lucky Charms?
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place.
Juice - Scam of the Decade or Opportunity of the Century
If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time".
Depending on which side of the fence you are, this product is either God's gift to freebies enthusiasts, MLMers and all paying ISP subscribers or it is the biggest scam yet, bar none.
What's the Score?
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc.
How To Write More Powerful Brochures, Leaflets, And Catalogues
Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures and leaflets and stop to take a longer look at bits that grab their attention.
Localized Advertising - Door-to-Door Ad Distribution on the Fly!
Have you ever had to distribute door-hanger advertisements for your business?
Have you ever employed door-to-door sales techniques to increase your brand awareness?
Have you ever had to walk mile-after-mile repeating the sales pitch, over and over?
Have you ever had to stand outside of an arena event and pass out flyers to exiting patrons?
If you stop to think of the cold calling technique of door-to door advertising, you would discover how sometimes humiliating it is to have a disinterested and irritated individual slam the door in your face, yell insulting things toward you, or be escorted off of their property. To combat this instantaneous humiliation, the idea of door-hanging advertisements gives the sales person a means of getting the word out to more people faster than before but more importantly, it saves the person the anguish of the advertised becoming irate over the interruption.
Understanding Internet Banner Advertising
Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.
In Advertising Bigger isn't Always Better
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent of smaller agencies?Lets take a quick look at why this is happening and how this is good for the consumers and the advertisers.
Marketing Lessons I Learned in Chicago this Week...
I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things:
1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live.
How Well Do Postcards Work?
The humble little postcard has been getting a lot of attention in the marketing world. Along with this heightened interest comes some very good questions, such as.
How To Tame The Buying Beast Inside Your Customer
What if you can understand and control your customer's mind? What if you can influence, persuade and motivate your customers to buy from you? Well, I'm not talking about a magic trick or lay down a lesson of motivation. It's about understanding the different reactions made by the human mind in various situations.
Is there anything new under the sun? Heres how to find out if your bright idea is unique.
"There's nothing new under the sun" is probably the one phrase no inventor wants to hear, seldom believes, and is always trying to prove wrong.
However, moving too quickly to prototype stage and first disclosure can turn out to be costly for the inventor who doesn't take the time to find out if his or her invention is already patented.
Three Keys to Crafting Successful Print Ads
Want to create print ads that get results? Below are three
keys to get you started.1.
What Colors Make Your Services Most Attractive?
This information is based on the principles of Laws of Attraction, Law of Allowing and Law of Deliberate Creation. And the Universal Laws of Energy (like attract likes) proven by Quantum Physics.
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Latest News
Ad jobs expected to return slowly: study Toronto Sun By QMI Agency The employment picture for Canada's marketing and advertising professionals is expected to improve in the next quarter as firms eye new ... Marketing and Advertising Employment Levels Expected to Rise Modestly in ... |
![]() BBC News | Advertising migration hurts Johnston Press Financial Times Like-for-like advertising fell 26.5 per cent to £272m. But the decline slowed during the year, from a 33.9 per cent fall in the first quarter to a 7.3 per ... Johnston bullish as profits dive 56pc 'Signs of recovery' seen in newspaper advertising Johnston Press upbeat on advertising |
![]() MediaTel Newsline | Relax TV advertising rules, says RTL chief Financial Times RTL, the pan-European broadcaster, is seeking a relaxation of advertising rules in its markets to allow innovations such as ... Broadcaster RTL Cautious on 2010 Five value halves as profits fall RTL Group cautious on 2010 amid subdued TV ads |
![]() Las Vegas Sun | Federal court says Nevada can limit brothel ads The Associated Press The 9th Circuit panel reversed a ruling by US District Court Judge James Mahan in Nevada that two 1979 state laws prohibiting brothel advertising in ... Federal court: State has right to ban brothel advertising 9th Circuit Court of Appeals upholds state statutes on brothel advertising Nevada Can Ban Brothel Ads, Circuit Rules |
![]() Naukri News (blog) | Google's AdMob move alerts antitrust lawyers Financial Times An intensification of the AdMob inquiry is the latest indication of growing regulatory unease about Google's expanding reach in internet advertising, ... FTC wants more input on Google-AdMob deal FTC Probing Google's Planned AdMob Acquisition Google buyout of AdMob under FTC investigation |
The Reasons Why Yahoo May Be a Value Trap Barron's On Oct. 13, 2009, we upgraded Yahoo based on improving display-advertising trends. While third-quarter 2009 and fourth-quarter 2009 reflected this ... Analyst downgrades Yahoo on search share concerns Yahoo's fate becomes a battleground among analysts Yahoo A Value Trap |
Elections advertising: OB markers to shift TODAYonline These changes to Internet elections advertising were among the details revealed yesterday as the amendments to the Constitution and the Parliamentary and ... |
Racy billboards called 'disgusting' Vancouver Sun Featuring naked men with coconuts over their genitals and a naked woman with a guitar between her spread legs — do new billboards advertising a local rock ... Windsor billboards removed for being too racy |
CC Media Swings To 4Q Profit; Clear Channel 4Q Rev Tops View Wall Street Journal Clear Channel Outdoor Chief Executive Mark Mays said the results reflected "recovering advertising climate across many of our markets, as well as the ... Clear Channel Outdoor Q4 loss narrows Clear Channel Outdoor Reports Fourth Quarter and Full Year 2009 Results Clear Channel parent saw improving ad market |
![]() Media News International | SVSU students capture advertising awards The Flint Journal - MLive.com The ADDY Awards recognize and honor creative excellence in advertising in both the professional and college student arenas. Midland-based AGP & Associates ... Madison|Grand receives creative awards Advertising Campaigns Receive Awards PureMatter Honored by American Advertising Federation Silicon Valley With Nine ... |
Resources
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Million Dollar Script
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