Article Marketing 101 For Affiliate Program Managers
This article is for Affiliate Program Managers: Interested in increasing the amount of revenue that each of your affiliates creates for your business? Read on to learn about how to use your existing articles to grow your affiliate program strength.
From an affiliate perspective, there are only a few 'deal breaker' type things that I insist any affiliate program that I join must provide me:
One strategy that many newbie affiliate program designers fail to offer is a package of articles that can be reprinted on my website along with my unique affiliate link. Of the tens of thousands of dollars I'll do this year as an affiliate, you would be shocked at how much of the revenue comes directly from reprinting articles of the affiliate programs I am involved in. This strategy works for me and it can work for you!
Here's what to do:
Here's what NOT to do:
Why this type of article marketing is important for affiliate program managers and affiliates:
Articles are like "sales agents" in that they keep selling for you, day after day, year after year. They also help expand your reach as each article gets indexed by the major search engines. Lastly, they give you another reason to send an email to your list members about the articles available.
This is a credibility builder for the affiliate program manager and it's a "Give" before the "Take" which begins the reciprocation cycle in a positive direction.
Note For Affiliates Who Use Articles To Promote Their Affiliate Programs:
Some sites (like ours at http://EzineArticles.com/ ) don't accept articles that promote affiliate programs, but that doesn't mean you shouldn't go find other sites that do accept articles that promote affiliate program links. I really meant this article to speak directly to affiliate program managers and not the needs of affiliate marketers.
To save you the trouble of sending me an email to ask why EzineArticles.com doesn't accept articles that promote affiliate programs, there are three reasons:
1) Because we don't accept articles that are available on a non-exclusive basis (meaning we only want to see original or exclusive licensed content) and...
2) Because affiliate marketers are not our ideal author profile type and...
3) Because most ezine publishers don't want to reprint articles that pitch an affiliate link. One of the primary purposes of our site is to be a resource for ezine publishers to find supplemental content for their next email newsletter.
With that said, there are plenty of competitor article sites that will allow you to submit your affiliate-link-laced articles, not to mention listing them on your own website.
Bottom line: If you offer an affiliate program to promote your products and services, consider immediately offering a package of articles that your affiliates can add to their website or send to their email newsletter lists to further promote your business.
About The Author:
Christopher M. Knight invites you to submit your best *ORIGINAL* articles for massive exposure to the high-traffic http://EzineArticles.com/ directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/
Copyright 2005 - Christopher M. Knight. All Rights Reserved Worldwide. Reprint Rights: You may reprint this article as long as you leave all of the links active, do not edit the article in any way, give author name credit and follow all of the EzineArticles terms of service for Publishers.
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