The Truth?
The pure and simple truth is rarely pure and never simple. Oscar Wilde
The truth. So alluring. So promising. If we only knew the truth, everything else would just fall into place. Sadly, the "truth" of a relationship, situation or event is always hard to come by.
The fact is that no matter what the relationship, situation or event, what you see is never what you get --WYSINWYG for short. No matter how new your software, fast your computer, good your analysis or frequent your focus groups, you will always operate on partial information. You'll never fully know the "truth." But there is real power in WYSINWYG. It reminds us that there is always something more going on. There's always something just out of site that will transform the routine into the wonderful. WYSINWYG requires that you never lose touch with your capacity for surprise and remain vigilant for opportunity. Leaders, who confidently declare that they have "seen it all," have lost more than their capacity for surprise. They have actually lost the ability to anticipate change and prepare for it. You'll never completely know the truth, so remember WYSINWYG and take a second look.
George Ebert is the President of Trinity River Seminars and Consulting, a firm specializing in the custom design and delivery of team building, personal growth and ethicaldevelopment programs. Mr. Ebert is a highly sought after speaker, educator and consultant with over thirty years experience in both the public and private sectors. He has presented widely throughout the Unites States. He is the author of the management cult classic, Climbing From the Fifth Station: A guide to building teams that work!
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Resources
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AdWords | Google AdWords | 21 Ways to Maximize ROI by Andrew Goodman
Get the original Google AdWords handbook by Andrew Goodman. This 155-page e-book is packed with advanced tips to help you maximize your AdWords campaigns. Download and get free December 2005 update.
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Living Within Your Means - The Easy Way!
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